Florida Statute 495.151 - Full Text and Legal Analysis

The 2025 Florida Statutes

Title XXXIII
REGULATION OF TRADE, COMMERCE, INVESTMENTS, AND SOLICITATIONS

Chapter 495
REGISTRATION AND PROTECTION OF TRADEMARKS

View Entire Chapter

F.S. 495.151

495.151 Dilution.—

(1) The owner of a mark that is famous in this state shall be entitled, subject to the principles of equity and upon such terms as the court deems reasonable, to an injunction and to obtain such other relief against another person’s commercial use of a mark or trade name if such use begins after the mark has become famous and is likely to cause dilution of the distinctive quality of the famous mark, as provided in this section. In determining whether a mark is distinctive and famous, a court may consider factors, including, but not limited to:

(a) The degree of inherent or acquired distinctiveness of the mark in this state.

(b) The duration and extent of use of the mark in connection with the goods and services with which the mark is used.

(d) The geographical extent of the trading area in which the mark is used.

(e) The channels of trade for the goods or services with which the mark is used.

(f) The degree of recognition of the mark in the trading areas and channels of trade in this state used by the mark’s owner and the person against whom the injunction is sought.

(g) The nature and extent of use of the same or similar mark by third parties.

(h) Whether the mark is the subject of a state registration in this state or a federal registration under the Federal Trademark Act of March 3, 1881, or the Federal Trademark Act of February 20, 1905, or a principal register registration under the Federal Trademark Act of July 5, 1946.

(2) In an action brought under this section, the owner of a famous mark shall be entitled only to injunctive relief in this state unless the person against whom the injunctive relief is sought willfully intended to trade on the owner’s reputation or to cause dilution of the famous mark. If such willful intent is proven, and the mark is registered in this state, the owner shall also be entitled to all remedies set forth in this chapter, subject to the discretion of the court and the principles of equity.

(3) The following shall not be actionable under this section:

(a) Fair use of a famous mark by another person in comparative commercial advertising or promotion to identify the competing goods or services of the owner of the famous mark.

(b) Noncommercial use of the mark.

History.—s. 1, ch. 67-58; s. 557, ch. 97-103; s. 17, ch. 2006-191.

F.S. 495.151 on Google Scholar

F.S. 495.151 on CourtListener

Amendments to 495.151

Annotations, Discussions, Cases:

Cases Citing Statute 495.151

Total Results: 104

E. Remy Martin & Co., S.A. v. Shaw-Ross International Imports, Inc., and Roger Myers D/B/A F. Remy & Cie

756 F.2d 1525, 225 U.S.P.Q. (BNA) 1131, 1985 U.S. App. LEXIS 28843

Court of Appeals for the Eleventh Circuit | Filed: Apr 8, 1985 | Docket: 494701

Cited 194 times | Published

McCarthy, § 30.15. 39 . FLA.STAT.ANN. § 495.151 (West 1984). 40 . See Community

Planetary Motion, Inc. v. Techsplosion, Inc.

261 F.3d 1188, 51 Fed. R. Serv. 3d 294, 59 U.S.P.Q. 2d (BNA) 1894, 2001 U.S. App. LEXIS 18481, 2001 WL 930551

Court of Appeals for the Eleventh Circuit | Filed: Aug 16, 2001 | Docket: 38073

Cited 189 times | Published

Florida’s unfair competition law. Fla. Stat. Ann. § 495.151 (West 2000). Finding that Planetary Motion had

Frehling Enterprises, Inc. v. International Select Group, Inc.

192 F.3d 1330, 52 U.S.P.Q. 2d (BNA) 1447, 1999 U.S. App. LEXIS 25715, 1999 WL 828605

Court of Appeals for the Eleventh Circuit | Filed: Oct 18, 1999 | Docket: 237784

Cited 144 times | Published

common law, dilution under Fla. Stat. § 495.151, and dilution under Florida common law.

Conagra, Inc., a Corporation v. Robert C. Singleton, an Individual, D/B/A Singleton Shrimp Boats, Singleton Shrimp Boats, Inc., a Corporation

743 F.2d 1508, 224 U.S.P.Q. (BNA) 552, 1984 U.S. App. LEXIS 17817

Court of Appeals for the Eleventh Circuit | Filed: Oct 11, 1984 | Docket: 2308882

Cited 138 times | Published

common law of unfair competition, and Fla.Stat. § 495.151, which prohibits unfair competition and dilution

Planetary Motion, Inc. v. Techsplosion, Inc.

261 F.3d 1188, 2001 WL 930551

Court of Appeals for the Eleventh Circuit | Filed: Aug 16, 2001 | Docket: 397012

Cited 119 times | Published

Florida’s unfair competition law. Fla. Stat. Ann. § 495.151 (West 2000). Finding that Planetary Motion had

Safeway Stores, Incorporated, Cross-Appellee v. Safeway Discount Drugs, Inc., Cross-Appellant

675 F.2d 1160, 216 U.S.P.Q. (BNA) 599, 1982 U.S. App. LEXIS 19419

Court of Appeals for the Eleventh Circuit | Filed: May 10, 1982 | Docket: 363125

Cited 107 times | Published

Florida law in its use of the word Safeway. Section 495.151, Florida Statutes Annotated, states that any

Tally-Ho, Inc., a Florida Corporation, Plaintiff-Counter-Defendant-Appellant v. Coast Community College District, Defendant-Counter-Plaintiff-Appellee

889 F.2d 1018

Court of Appeals for the Eleventh Circuit | Filed: Jan 19, 1990 | Docket: 2041120

Cited 101 times | Published

permits an “antidilution” claim under section 495.151. 10 This provision permits any trademark

Freedom Savings and Loan Association, Counterclaim/defendant v. Vernon Way, Jr., D/B/A Freedom Realty, Counterclaim/plaintiff

757 F.2d 1176, 17 Fed. R. Serv. 1290, 226 U.S.P.Q. (BNA) 123, 1985 U.S. App. LEXIS 28913

Court of Appeals for the Eleventh Circuit | Filed: Apr 15, 1985 | Docket: 504532

Cited 96 times | Published

§ 1125 (1982) and “dilution” under FLA. STAT. § 495.151 (1972) by using the Freedom Realty name. Way counterclaimed

Southern Grouts & Mortars, Inc. v. 3M Co.

575 F.3d 1235, 91 U.S.P.Q. 2d (BNA) 1545, 2009 U.S. App. LEXIS 16600, 2009 WL 2182605

Court of Appeals for the Eleventh Circuit | Filed: Jul 23, 2009 | Docket: 359387

Cited 72 times | Published

(4) dilution in violation of Florida Statute § 495.151. [2] "Meta tags consist of words and phrases

Babbit Electronics, Inc. v. Dynascan Corporation

38 F.3d 1161, 33 U.S.P.Q. 2d (BNA) 1001, 1994 U.S. App. LEXIS 33188

Court of Appeals for the Eleventh Circuit | Filed: Nov 25, 1994 | Docket: 1984151

Cited 69 times | Published

Skandrani, 771 F.Supp. 1178, 1185 (S.D.Fla.1991). Section 495.151 provides that any person using a mark is entitled

Florida International University Board of Trustees v. Florida National University, Inc.

830 F.3d 1242, 2016 U.S. App. LEXIS 13612, 2016 WL 4010164

Court of Appeals for the Eleventh Circuit | Filed: Jul 26, 2016 | Docket: 4114118

Cited 62 times | Published

and injury to business reputation, Fla. Stat. § 495.151; (4) Florida trademark infringement, Fla. Stat

Neva, Inc. v. Christian Duplications International, Inc.

743 F. Supp. 1533, 15 U.S.P.Q. 2d (BNA) 1024, 1990 U.S. Dist. LEXIS 19487, 1990 WL 101595

District Court, M.D. Florida | Filed: Apr 11, 1990 | Docket: 245820

Cited 33 times | Published

Florida Statute § 540.08, and Florida Statute § 495.151, on the ground that such Defendants continue to

Ambrit, Inc. v. Kraft, Inc.

812 F.2d 1531, 1 U.S.P.Q. 2d (BNA) 1161, 1986 U.S. App. LEXIS 34649

Court of Appeals for the Eleventh Circuit | Filed: Dec 10, 1986 | Docket: 66223826

Cited 29 times | Published

1125(a). . 15 U.S.C. § 1114(1). . Fla.Stat. § 495.151 et seq. . Fla.Stat. § 501.201 et seq. . The

Carnival Corp. v. SeaEscape Casino Cruises, Inc.

74 F. Supp. 2d 1261, 52 U.S.P.Q. 2d (BNA) 1920, 1999 U.S. Dist. LEXIS 17546, 1999 WL 1023121

District Court, S.D. Florida | Filed: Oct 26, 1999 | Docket: 2296759

Cited 27 times | Published

for trademark dilution under Florida Statute section 495.151. The parties agreed on an expedited discovery

Bauer Lamp Co., Inc. v. Martin Shaffer, Howard Levi, Shaffer & Levi, Inc., a Florida Corp.

941 F.2d 1165, 20 U.S.P.Q. 2d (BNA) 1128, 1991 U.S. App. LEXIS 21292, 1991 WL 163625

Court of Appeals for the Eleventh Circuit | Filed: Sep 12, 1991 | Docket: 832220

Cited 26 times | Published

dilution of trademark under Fla. Stat.Ann. section 495.151 3 and sections 501.201-501.213

Investacorp, Inc. v. Arabian Investment Banking Corp. (Investcorp) E. C.

931 F.2d 1519

Court of Appeals for the Eleventh Circuit | Filed: May 29, 1991 | Docket: 66263738

Cited 26 times | Published

15 U.S.C. § 1125(a) (1988). . Fla.Stat.Ann. § 495.151 (West 1988). . Lanham Act § 43(a), 15 U.S.C

Community Federal Savings and Loan Association v. William Orondorff, D/B/A the Cookie Jar

678 F.2d 1034, 215 U.S.P.Q. (BNA) 26, 1982 U.S. App. LEXIS 18225

Court of Appeals for the Eleventh Circuit | Filed: Jun 18, 1982 | Docket: 237944

Cited 25 times | Published

seeking in-junctive relief under Florida Statutes § 495.151 2 for injury to business reputation

Rolex Watch U.S.A., Inc. v. Canner

645 F. Supp. 484, 55 U.S.L.W. 2288, 1 U.S.P.Q. 2d (BNA) 1117, 1986 U.S. Dist. LEXIS 20946

District Court, S.D. Florida | Filed: Aug 29, 1986 | Docket: 988237

Cited 24 times | Published

Florida's "anti-dilution" Statute, Fla.Stat. § 495.151. The Motion for Summary Judgment filed against

Michael Caruso & Co. v. Estefan Enterprises, Inc.

994 F. Supp. 1454, 1998 U.S. Dist. LEXIS 10142, 1998 WL 63567

District Court, S.D. Florida | Filed: Feb 12, 1998 | Docket: 1078803

Cited 23 times | Published

1125(c) ("Federal Dilution Act"), and Fla.Stat. § 495.151 ("Florida Dilution Act"); and (4) common law unfair

Florida International University Board of Trustees v. Florida National University, Inc.

91 F. Supp. 3d 1265, 2015 WL 1208047

District Court, S.D. Florida | Filed: Mar 4, 2015 | Docket: 64300913

Cited 21 times | Published

confusingly similar mark, in violation of Fla. Stat. § 495.151 [D.E. 1 ¶¶ 48-52], Dilution under Florida law

Florida International University Board of Trustees v. Florida National University, Inc.

91 F. Supp. 3d 1265, 2015 WL 1208047

District Court, S.D. Florida | Filed: Mar 4, 2015 | Docket: 64300913

Cited 21 times | Published

confusingly similar mark, in violation of Fla. Stat. § 495.151 [D.E. 1 ¶¶ 48-52], Dilution under Florida law

Ambrit, Inc., F/k/a the Isaly Company, Inc., Cross v. Kraft, Inc., Cross-Appellee

805 F.2d 974

Court of Appeals for the Eleventh Circuit | Filed: Dec 10, 1986 | Docket: 972395

Cited 21 times | Published

S.C. § 1114(1). 4 . Fla.Stat. § 495.151 et seq. 5 . Fla.Stat

Laboratorios Roldan, C. Por A. v. Tex International, Inc.

902 F. Supp. 1555, 1995 U.S. Dist. LEXIS 14165, 1995 WL 574855

District Court, S.D. Florida | Filed: Sep 19, 1995 | Docket: 297446

Cited 19 times | Published

6 bis, 21 U.S.T. 1583. [18] Florida Statute § 495.151 provides: Every person, association, or union

American United Life Insurance v. American United Insurance

731 F. Supp. 480, 15 U.S.P.Q. 2d (BNA) 1873, 1990 U.S. Dist. LEXIS 1852, 1990 WL 17399

District Court, S.D. Florida | Filed: Feb 8, 1990 | Docket: 1743789

Cited 18 times | Published

Florida anti-dilution statute, Florida Statute § 495.151. The court makes the following conclusions of

Great Southern v. First Southern

625 So. 2d 463, 30 U.S.P.Q. 2d (BNA) 1522, 18 Fla. L. Weekly Supp. 525, 1993 Fla. LEXIS 1630, 1993 WL 391614

Supreme Court of Florida | Filed: Oct 7, 1993 | Docket: 1517542

Cited 17 times | Published

common-law unfair competition, and violation of section 495.151, Florida Statutes *466 (1989) (Florida's dilution[1]

Ocean Bio-Chem, Inc. v. Turner Network Television, Inc.

741 F. Supp. 1546, 18 Media L. Rep. (BNA) 1337, 16 U.S.P.Q. 2d (BNA) 1264, 1990 WL 95958, 1990 U.S. Dist. LEXIS 8490

District Court, S.D. Florida | Filed: Jul 2, 1990 | Docket: 2022092

Cited 17 times | Published

business reputation in violation of Fla.Stat. § 495.151 (1989); and (3) dilution of trademark and trade

United Feature Syndicate, Inc. v. Sunrise Mold Co.

569 F. Supp. 1475, 1983 U.S. Dist. LEXIS 14253

District Court, S.D. Florida | Filed: Aug 29, 1983 | Docket: 1058139

Cited 17 times | Published

Reputation and Dilution of Trademark Law, Fla.Stat. § 495.151 and the common law of the State of Florida. 3

American Bank v. First American Bank & Trust

455 So. 2d 443, 9 Fla. L. Weekly 1699, 1984 Fla. App. LEXIS 13966

District Court of Appeal of Florida | Filed: Aug 2, 1984 | Docket: 1317093

Cited 16 times | Published

tradename and form of advertisement under section 495.151, Florida Statutes. Plaintiff-appellant, The

Brain Pharma, LLC v. Scalini

858 F. Supp. 2d 1349, 2012 WL 1563917, 2012 U.S. Dist. LEXIS 64295

District Court, S.D. Florida | Filed: Apr 30, 2012 | Docket: 65980938

Cited 15 times | Published

reputation and dilution pursuant to Florida Statutes § 495.151 (Count IV), trademark infringement of an unregistered

Swatch Watch, S.A., Eta S.A. Fabriques D'ebauches, Swatch Watch, U.S.A., Inc. v. Taxor Inc., Chun Chung Lee, Hin Nam Mak

785 F.2d 956, 229 U.S.P.Q. (BNA) 391, 1986 U.S. App. LEXIS 23628

Court of Appeals for the Eleventh Circuit | Filed: Apr 2, 1986 | Docket: 518955

Cited 15 times | Published

Florida common law, and dilution under Florida Statute 495.151. Swatch also filed a motion for a temporary

Ice Cold Auto Air of Clearwater, Inc. v. Cold Air & Accessories, Inc.

828 F. Supp. 925, 1993 U.S. Dist. LEXIS 15250, 1993 WL 276472

District Court, M.D. Florida | Filed: Jun 7, 1993 | Docket: 2251966

Cited 14 times | Published

state trademark dilution under Florida Statutes § 495.151 Count VI: violation of a non-compete agreement

Brooks Shoe Manufacturing Co. v. Suave Shoe Corp.

533 F. Supp. 75, 215 U.S.P.Q. (BNA) 358, 1981 U.S. Dist. LEXIS 16432

District Court, S.D. Florida | Filed: Nov 9, 1981 | Docket: 998810

Cited 14 times | Published

violation of Florida's dilution statute, Fla.Stat. § 495.151. Holiday Inns, Inc. v. Holiday Out In America

Abner's Beef House Corp. v. Abner's Internat'l, Inc.

227 So. 2d 865

Supreme Court of Florida | Filed: Oct 29, 1969 | Docket: 1390527

Cited 14 times | Published

in marks preserved by Section 495.161. F.S. Section 495.151, F.S.A., does, however, obviate the necessity

Pensacola Motor Sales Inc. v. Eastern Shore Toyota, LLC

684 F.3d 1211, 2012 WL 2345117, 2012 U.S. App. LEXIS 12726

Court of Appeals for the Eleventh Circuit | Filed: Jun 21, 2012 | Docket: 1086593

Cited 12 times | Published

Florida’s trademark dilution statute, Fla. Stat. § 495.151; and (6) violation of Florida’s “Antiphishing

Victoria's Cyber Secret Ltd. Partnership v. v Secret Catalogue, Inc.

161 F. Supp. 2d 1339, 2001 U.S. Dist. LEXIS 14834, 2001 WL 1110493

District Court, S.D. Florida | Filed: Sep 10, 2001 | Docket: 2486667

Cited 12 times | Published

violation is predicated upon Fla. Stat. Ann. § 495.151; the alleged violation of Florida's consumer protection

Big Tomato v. Tasty Concepts, Inc.

972 F. Supp. 662, 1997 U.S. Dist. LEXIS 12307, 1997 WL 523677

District Court, S.D. Florida | Filed: Aug 5, 1997 | Docket: 971257

Cited 12 times | Published

reputation and dilution, in violation of Fla. Stat. § 495.151; and (3) Unfair competition, deceptive trade practices

Palmer v. Gotta Have It Golf Collectibles, Inc.

106 F. Supp. 2d 1289, 2000 U.S. Dist. LEXIS 11674, 2000 WL 973602

District Court, S.D. Florida | Filed: Jun 22, 2000 | Docket: 76471

Cited 10 times | Published

Florida trademark dilution in violation of Section 495.151, Florida Statutes [Count VI]; and unauthorized

Anheuser-Busch, Inc. v. A-B Distributors, Inc.

910 F. Supp. 587, 1995 U.S. Dist. LEXIS 21854, 1995 WL 750325

District Court, M.D. Florida | Filed: Nov 17, 1995 | Docket: 1772988

Cited 10 times | Published

1125(a), Florida's anti-dilution statute, Fla.Stat. § 495.151, and Florida's deceptive and unfair trade practices

Chassis Master Corp. v. Borrego

610 F. Supp. 473, 225 U.S.P.Q. (BNA) 1240, 1985 U.S. Dist. LEXIS 21147

District Court, S.D. Florida | Filed: Apr 1, 1985 | Docket: 1035842

Cited 10 times | Published

source of goods or services." Fla.Code Ann., § 495.151. Dilution occurs "where the use of the trademark

Harley-Davidson Motor Co. v. Iron Eagle of Central Florida, Inc.

973 F. Supp. 1421, 1997 U.S. Dist. LEXIS 17771, 1997 WL 453382

District Court, M.D. Florida | Filed: Aug 1, 1997 | Docket: 1229765

Cited 9 times | Published

Dilution[8] Florida's Antidilution Statute, Fla. Stat. § 495.151, allows the Court to enjoin subsequent use of

Harley-Davidson Motor Co. v. Iron Eagle of Central Florida, Inc.

973 F. Supp. 1421, 1997 U.S. Dist. LEXIS 17771, 1997 WL 453382

District Court, M.D. Florida | Filed: Aug 1, 1997 | Docket: 1229765

Cited 9 times | Published

Dilution[8] Florida's Antidilution Statute, Fla. Stat. § 495.151, allows the Court to enjoin subsequent use of

Limelight Productions, Inc. v. Limelite Studios, Inc.

60 F.3d 767, 35 U.S.P.Q. 2d (BNA) 1734, 1995 U.S. App. LEXIS 21038, 1995 WL 433744

Court of Appeals for the Eleventh Circuit | Filed: Aug 8, 1995 | Docket: 1282634

Cited 9 times | Published

competition, trademark dilution under Fla.Stat. § 495.151, and common law trademark infringement. The jury

Babbit Electronics, Inc. v. Dynascan Corp.

828 F. Supp. 944, 1993 U.S. Dist. LEXIS 10539, 1993 WL 289258

District Court, S.D. Florida | Filed: Jun 22, 1993 | Docket: 2251764

Cited 8 times | Published

of action for dilution, pursuant to Fla.Stat. § 495.151, and unfair and deceptive trade practices, pursuant

Cotton Ginny, Ltd. v. Cotton Gin, Inc.

691 F. Supp. 1347, 10 U.S.P.Q. 2d (BNA) 1108, 1988 U.S. Dist. LEXIS 650, 1988 WL 77921

District Court, S.D. Florida | Filed: Jan 28, 1988 | Docket: 1391474

Cited 8 times | Published

C. §§ 1114(1)(a), 1125(a) (1982), as well as § 495.151 of the Florida Statutes and common law rights

Gaeta Cromwell, Inc. v. Banyan Lakes Village

523 So. 2d 624, 1988 WL 15436

District Court of Appeal of Florida | Filed: May 4, 1988 | Docket: 1517285

Cited 7 times | Published

alleging in count I a cause of action under section 495.151, Florida Statutes (1985), and in *625 count

Fru Veg Marketing, Inc. v. Vegfruitworld Corp.

896 F. Supp. 2d 1175, 2012 U.S. Dist. LEXIS 146963, 2012 WL 4760800

District Court, S.D. Florida | Filed: Sep 20, 2012 | Docket: 65985386

Cited 6 times | Published

the Florida Trademarlc Dilution Act, Fla. Stat. § 495.151; (5) violating the Florida Deceptive and Unfair

Rain Bird Corp. v. Taylor

665 F. Supp. 2d 1258, 2009 U.S. Dist. LEXIS 95990, 2009 WL 3367336

District Court, N.D. Florida | Filed: Oct 14, 2009 | Docket: 2379944

Cited 6 times | Published

Protection of Trademarks Act ("FRPTA"), Fla. Stat. § 495.151, and the Florida Deceptive and Unfair Trade Practices

Four Seasons Hotels & Resorts B v. v. Consorcio Barr, S.A.

267 F. Supp. 2d 1268, 2003 U.S. Dist. LEXIS 8717, 2003 WL 21212185

District Court, S.D. Florida | Filed: May 9, 2003 | Docket: 2439742

Cited 6 times | Published

distinctive quality of the mark." Fla. Stat. § 495.151. See Tortoise Island Homeowners Ass'n, Inc. v

Isaly Co. v. Kraft, Inc.

619 F. Supp. 983, 226 U.S.P.Q. (BNA) 801, 1985 U.S. Dist. LEXIS 17883

District Court, M.D. Florida | Filed: Jul 15, 1985 | Docket: 1372565

Cited 6 times | Published

dress rights in violation of Florida Statute Section 495.151 et seq.; and Count 5 statutory unfair competition

Freedom Savings & Loan Ass'n v. Way

583 F. Supp. 544, 223 U.S.P.Q. (BNA) 852, 1984 U.S. Dist. LEXIS 17741

District Court, M.D. Florida | Filed: Apr 10, 1984 | Docket: 1169362

Cited 6 times | Published

dilution of its service mark under Fla.Stat. § 495.151. Defendant counterclaimed, asking for a declaratory

Marks v. Cayo Hueso, Ltd.

437 So. 2d 775, 1983 Fla. App. LEXIS 23648

District Court of Appeal of Florida | Filed: Sep 13, 1983 | Docket: 1257212

Cited 6 times | Published

evidence to warrant injunctive relief pursuant to Section 495.151, Florida Statutes (1977), we affirm. In Key

GENERAL CONFERENCE SEVENTH DAY ADVENT. v. Perez

97 F. Supp. 2d 1154

District Court, S.D. Florida | Filed: Apr 27, 2000 | Docket: 2210001

Cited 5 times | Published

estoppel and acquiescence are applicable. [3] F.S. § 495.151 Every person, association, or union of workers

Glen Raven Mills, Inc. v. Ramada International, Inc.

852 F. Supp. 1544, 31 U.S.P.Q. 2d (BNA) 1734, 1994 U.S. Dist. LEXIS 7332, 1994 WL 230365

District Court, M.D. Florida | Filed: May 24, 1994 | Docket: 1698710

Cited 5 times | Published

trademark dilutes its own use of the mark. Section 495.151, Florida Statutes, provides: Every person,

Pods Enterprises, LLC v. U-Haul International, Inc.

126 F. Supp. 3d 1263, 2015 U.S. Dist. LEXIS 111701, 2015 WL 5021726

District Court, M.D. Florida | Filed: Aug 24, 2015 | Docket: 64303860

Cited 4 times | Published

entitled to an injunction ... ”); Fla. Stat. § '495.151 (“The owner of á mark that is famous in this

Investacorp, Inc. v. Arabian Investment Banking Corp.

722 F. Supp. 719, 1989 U.S. Dist. LEXIS 11683, 1989 WL 113929

District Court, S.D. Florida | Filed: Sep 5, 1989 | Docket: 298835

Cited 4 times | Published

the Florida anti-dilution statute, Fla.Stat. § 495.151 (Count VI). The case is before the Court on cross

Pronman v. Styles

645 F. App'x 870

Court of Appeals for the Eleventh Circuit | Filed: Mar 9, 2016 | Docket: 65962185

Cited 3 times | Published

102(a); Count VII, Trademark Dilution, Fla Stat. § 495.151 et seq.; Count 'VIII, Unfair and Deceptive Trade

Aceto Corp. v. TherapeuticsMD, Inc.

953 F. Supp. 2d 1269, 86 Fed. R. Serv. 3d 20, 2013 U.S. Dist. LEXIS 100605

District Court, S.D. Florida | Filed: Jul 17, 2013 | Docket: 65992306

Cited 3 times | Published

reputation and dilution pursuant to Fla. Stat. § 495.151 (Count V), common law unjust enrichment (Count

Knights Armament Co. v. Optical Systems Technology, Inc.

654 F.3d 1179, 100 U.S.P.Q. 2d (BNA) 1061, 2011 U.S. App. LEXIS 18324, 2011 WL 3889156

Court of Appeals for the Eleventh Circuit | Filed: Sep 2, 2011 | Docket: 520249

Cited 3 times | Published

trademark infringement in violation of Fla. Stat. § 495.151, et seq. (Count TV); (5) misleading

Transamerica Corp. v. MONIKER ONLINE SERVICES, LLC

672 F. Supp. 2d 1353, 2009 U.S. Dist. LEXIS 114973, 2009 WL 4715853

District Court, S.D. Florida | Filed: Dec 4, 2009 | Docket: 2155529

Cited 3 times | Published

Count X, Florida Dilution under Florida Statute § 495.151 by all Defendants; Count XI, violation of the

Knights Armament Co. v. Optical Systems Technology, Inc.

636 F. Supp. 2d 1283, 2009 U.S. Dist. LEXIS 65595, 2009 WL 2137163

District Court, M.D. Florida | Filed: Jul 7, 2009 | Docket: 2386933

Cited 3 times | Published

trademark infringement in violation of Fla. Stat. § 495.151, et seq. ("Count IV"); (5) misleading advertising

Monsanto Co. v. Campuzano

206 F. Supp. 2d 1239, 2002 WL 1291995

District Court, S.D. Florida | Filed: May 2, 2002 | Docket: 2449360

Cited 3 times | Published

Merisant's trademarks in violation Fla. Stat. § 495.151, Florida's anti-dilution statute. That statute

Tortoise Island Homeowners Association, Inc. v. Tortoise Island Realty, Inc.

790 So. 2d 525, 2001 Fla. App. LEXIS 9707, 2001 WL 786746

District Court of Appeal of Florida | Filed: Jul 13, 2001 | Docket: 1734401

Cited 3 times | Published

common law unfair competition, and violation of section 495.151 (the anti-dilution statute adopted by the Florida

Miami Breakers Soccer Club, Inc. v. Women's United Soccer Ass'n

140 F. Supp. 2d 1325, 2001 U.S. Dist. LEXIS 6392, 2001 WL 506223

District Court, S.D. Florida | Filed: Apr 27, 2001 | Docket: 2235321

Cited 3 times | Published

Florida common law and (3) dilution under section 495.151 of the Florida Statutes in connection with

Tio Pepe, Inc. v. El Tio Pepe De Miami Restaurant, Inc.

523 So. 2d 1158, 6 U.S.P.Q. 2d (BNA) 1228, 13 Fla. L. Weekly 229, 1988 Fla. App. LEXIS 265, 1988 WL 4044

District Court of Appeal of Florida | Filed: Jan 19, 1988 | Docket: 1517292

Cited 3 times | Published

reversal. Florida's anti-dilution statute, section 495.151, Florida Statutes (1985), protects a prior

Bell Laboratories, Inc. v. Colonial Products, Inc.

644 F. Supp. 542, 231 U.S.P.Q. (BNA) 569, 1986 U.S. Dist. LEXIS 23176

District Court, S.D. Florida | Filed: Jul 3, 1986 | Docket: 1639760

Cited 3 times | Published

violation of the Florida anti-dilution statute, § 495.151, Fla.Stats., and for common law unfair competition

E.S.Y., Inc. v. Scottsdale Insurance

139 F. Supp. 3d 1341, 2015 U.S. Dist. LEXIS 143848, 2015 WL 6164666

District Court, S.D. Florida | Filed: Oct 14, 2015 | Docket: 64304861

Cited 2 times | Published

and injunqtive relief under Florida Statute section 495.151 for trademark infringement on the basis Plaintiffs

1-800-411-I.P. Holdings, LLC v. Georgia Injury Centers, LLC

71 F. Supp. 3d 1325, 2014 U.S. Dist. LEXIS 166968, 2014 WL 6775506

District Court, S.D. Florida | Filed: Dec 2, 2014 | Docket: 64299372

Cited 2 times | Published

1125(c); (4) trademark dilution under Fla. Stat. § 495.151; (5) unfair competition under 15 U.S.C. § 1125(a);

Rooney v. SKEET'R BEAT'R OF SOUTHWEST FL.

898 So. 2d 968, 2005 WL 415068

District Court of Appeal of Florida | Filed: Feb 23, 2005 | Docket: 1448822

Cited 2 times | Published

trademark, and thereby sought recovery under section 495.151, Florida Statutes (1999). The second count

Monsanto Co. v. Campuzano

206 F. Supp. 2d 1270, 2002 U.S. Dist. LEXIS 18435, 2002 WL 1292001

District Court, S.D. Florida | Filed: May 29, 2002 | Docket: 2305529

Cited 2 times | Published

the Florida anti-dilution statute, Fla.Stat. § 495.151, is "not intended to apply to the use of a similar

Monsanto Co. v. Campuzano

206 F. Supp. 2d 1271, 2002 U.S. Dist. LEXIS 18434, 2002 WL 1292003

District Court, S.D. Florida | Filed: May 29, 2002 | Docket: 2305541

Cited 2 times | Published

Because Florida's anti-dilution statute, Fla.Stat. § 495.151, is inapplicable to Merisant's marks being copies

Babbit Electronics, Inc. v. Dynascan Corp.

38 F.3d 1161, 1994 WL 622982

Court of Appeals for the Eleventh Circuit | Filed: Nov 25, 1994 | Docket: 64018898

Cited 2 times | Published

of action for dilution, pursuant to Fla.Stat. § 495.151, and unfair and deceptive trade practices, pursuant

Blanding Auto. Ctr., Inc. v. Blanding Auto., Inc.

568 So. 2d 490, 1990 WL 154737

District Court of Appeal of Florida | Filed: Oct 11, 1990 | Docket: 1526687

Cited 2 times | Published

distinctive quality of its trade name under section 495.151, Florida Statutes (1987). The trial court agreed

Dieter v. B & H Industries of Southwest Florida, Inc.

880 F.2d 322, 1989 WL 81666

Court of Appeals for the Eleventh Circuit | Filed: Aug 10, 1989 | Docket: 66246443

Cited 2 times | Published

of unfair competition; and under FLA.STAT.ANN. § 495.151 for damage to business reputation. Dieter sought

Holiday Inns, Inc. v. Holiday Out in America

351 F. Supp. 537, 174 U.S.P.Q. (BNA) 384, 1972 U.S. Dist. LEXIS 13152

District Court, S.D. Florida | Filed: Jun 20, 1972 | Docket: 114461

Cited 2 times | Published

Defendants have not violated Florida Statute § 495.151, F.S.A. relating to dilution of trademark rights

Canes Bar & Grill of S. Fla., Inc. v. Sandbar Bay, LLC

343 F. Supp. 3d 1236

District Court, S.D. Florida | Filed: Sep 29, 2018 | Docket: 64321386

Cited 1 times | Published

Count V: Trademark Dilution under Florida Statute § 495.151 See Compl. [D.E. 1]. Plaintiff predicates its

Hsi Ip, Inc. v. Champion Window Manufacturing and Supply Co., Inc.

510 F. Supp. 2d 948, 2007 U.S. Dist. LEXIS 38265

District Court, M.D. Florida | Filed: May 25, 2007 | Docket: 792397

Cited 1 times | Published

reputation and dilution under Florida Statute Section 495.151 and common law unfair competition and trademark

TracFone Wireless, Inc. v. Dixon

475 F. Supp. 2d 1236, 2007 U.S. Dist. LEXIS 15443

District Court, M.D. Florida | Filed: Feb 26, 2007 | Docket: 2381413

Cited 1 times | Published

business reputation and dilution of marks under § 495.151. Fla. Stat.; fraud; civil conspiracy; and unjust

TracFone Wireless, Inc. v. Dixon

475 F. Supp. 2d 1236, 2007 U.S. Dist. LEXIS 15443

District Court, M.D. Florida | Filed: Feb 26, 2007 | Docket: 2381413

Cited 1 times | Published

business reputation and dilution of marks under § 495.151. Fla. Stat.; fraud; civil conspiracy; and unjust

Great Southern Bank v. First Southern Bank

601 So. 2d 584, 1992 WL 104626

District Court of Appeal of Florida | Filed: Jul 28, 1992 | Docket: 1305559

Cited 1 times | Published

common-law unfair competition and violation of section 495.151, Florida Statutes (1989). At trial, appellee

Wesco Manufacturing, Inc. v. Tropical Attractions of Palm Beach, Inc.

833 F.2d 1484, 5 U.S.P.Q. 2d (BNA) 1190

Court of Appeals for the Eleventh Circuit | Filed: Dec 14, 1987 | Docket: 66230789

Cited 1 times | Published

Lanham Act, 15 U.S.C. § 1125(a), and Fla.Stat.Ann. § 495.151. The court enjoined Tropical Attractions from

FCOA LLC v. Foremost Title & Escrow Services LLC

Court of Appeals for the Eleventh Circuit | Filed: Jan 12, 2023 | Docket: 66718848

Published

(Count IV); and antidilution under Fla. Stat. § 495.151 (Count V). Following discovery, both parties

MGFB Properties, Inc. v. 495 Productions Holdings LLC

Court of Appeals for the Eleventh Circuit | Filed: Nov 29, 2022 | Docket: 66573722

Published

(5) trademark dilution under Florida Statute § 495.151; (6) Florida common-law trademark infringement;

Pensacola Motor Sales Inc. v. Eastern Shore Toyota, LLC

Court of Appeals for the Eleventh Circuit | Filed: Jun 21, 2012 | Docket: 2904482

Published

Florida’s trademark dilution statute, Fla. Stat. § 495.151; and (6) violation of Florida’s “Antiphising Act

Knights Armament Co. v. Omnitech Partners

Court of Appeals for the Eleventh Circuit | Filed: Sep 2, 2011 | Docket: 529987

Published

trademark infringement in violation of Fla. Stat. § 495.151, et seq., (Count IV); (5) misleading advertising

Anderson v. Upper Keys Business Group, Inc.

61 So. 3d 1162, 2011 Fla. App. LEXIS 5569, 2011 WL 1485989

District Court of Appeal of Florida | Filed: Apr 20, 2011 | Docket: 60300372

Published

A violation of Florida’s dilution statute, section 495.151, occurs where a designation resembles the highly

Sanderson v. Zurich American Insurance

792 F. Supp. 2d 1291, 2010 U.S. Dist. LEXIS 128360, 2010 WL 5058519

District Court, M.D. Florida | Filed: Dec 6, 2010 | Docket: 1990848

Published

injury to business reputation in violation of Section 495.151, Florida Statutes; (7) deceptive and unfair

Knights Armament Co. v. Optical Systems Technology, Inc.

647 F. Supp. 2d 1321, 2009 U.S. Dist. LEXIS 73605, 2009 WL 2579278

District Court, M.D. Florida | Filed: Aug 19, 2009 | Docket: 2247167

Published

trademark infringement in violation of Fla. Stat. § 495.151 et seq. (Count IV); (5) misleading advertising

Klayman v. FREEDOM'S WATCH, INC.

765 F. Supp. 2d 1348, 2008 U.S. Dist. LEXIS 119706, 2008 WL 8251629

District Court, S.D. Florida | Filed: Mar 24, 2008 | Docket: 2334382

Published

(4) Florida state trademark dilution (Fla.Stat. § 495.151); (5) Unfair Competition under Florida Statute;

Sakura Japanese Steakhouse, Inc. v. Lin Yan, Inc.

827 So. 2d 1105, 2002 WL 31307074

District Court of Appeal of Florida | Filed: Oct 16, 2002 | Docket: 1365917

Published

Yan, Inc., seeking injunctive relief under section 495.151, Florida Statutes (2001), in its first count

Portionpac Chemical Corp. v. Sanitech Systems, Inc.

210 F. Supp. 2d 1302, 2002 U.S. Dist. LEXIS 12184, 2002 WL 1447957

District Court, M.D. Florida | Filed: Jun 14, 2002 | Docket: 34383

Published

denied. B. Florida's Antidilution Statute Section 495.151 provides that the Court may enjoin the use

General Conference Corp. of Seventh-Day Adventists v. Perez

97 F. Supp. 2d 1154, 2000 U.S. Dist. LEXIS 6136, 2000 WL 553881

District Court, S.D. Florida | Filed: Apr 27, 2000 | Docket: 65994089

Published

estoppel and acquiescence are applicable. . F.S. § 495.151 Every person, association, or union of workers

Frehling v. International Select

192 F.3d 1330

Court of Appeals for the Eleventh Circuit | Filed: Oct 18, 1999 | Docket: 1353275

Published

Florida common law, dilution under Fla. Stat. § 495.151, and dilution under Florida common law.

Frehling Enterprises, Inc. v. International Select Group, Inc.

994 F. Supp. 1443, 45 U.S.P.Q. 2d (BNA) 1750, 1997 U.S. Dist. LEXIS 22209, 1997 WL 817343

District Court, S.D. Florida | Filed: Dec 30, 1997 | Docket: 66021634

Published

VI and VII: Fla. Stat. 495.151 and Dilution of Frehling’s Mark Under Fla. Stat. § 495.151, the Plaintiff

Comedy Hall of Fame, Inc. v. George Schlatter Productions, Inc.

874 F. Supp. 378, 33 U.S.P.Q. 2d (BNA) 1665, 1994 U.S. Dist. LEXIS 19887, 1994 WL 739863

District Court, M.D. Florida | Filed: Oct 26, 1994 | Docket: 65994654

Published

as well as trademark dilution in violation of § 495.151, Fla.Stat. Plaintiff claims that Defendants have

Comedy Hall of Fame, Inc. v. George Schlatter Productions, Inc.

874 F. Supp. 378, 33 U.S.P.Q. 2d (BNA) 1665, 1994 U.S. Dist. LEXIS 19887, 1994 WL 739863

District Court, M.D. Florida | Filed: Oct 26, 1994 | Docket: 65994654

Published

as well as trademark dilution in violation of § 495.151, Fla.Stat. Plaintiff claims that Defendants have

Jaguar Cars Ltd. v. Skandrani

771 F. Supp. 1178, 1991 U.S. Dist. LEXIS 11449, 1991 WL 144076

District Court, S.D. Florida | Filed: Jan 10, 1991 | Docket: 65975390

Published

to relief under Florida law. Florida Statutes § 495.-151 specifically provides that there may be injury

Chase Medical Group v. Palmetto Clinic Center

549 So. 2d 1111, 14 Fla. L. Weekly 2316, 1989 Fla. App. LEXIS 5374, 1989 WL 114479

District Court of Appeal of Florida | Filed: Oct 3, 1989 | Docket: 64645365

Published

Finally, even though the anti-dilution statute, section 495.151, Florida Statutes (1987), eliminated the need

Moishe's Inc. v. MOISHE'S STEAK HOUSE AND SEAFOOD, INC.

528 So. 2d 519, 13 Fla. L. Weekly 1699, 1988 Fla. App. LEXIS 3134, 1988 WL 73620

District Court of Appeal of Florida | Filed: Jul 20, 1988 | Docket: 1366862

Published

under common law trademark infringement and section 495.151 Florida Statutes (1987), and sought a temporary

Dieter v. B & H Industries of Southwest Florida, Inc.

683 F. Supp. 1345, 1988 U.S. Dist. LEXIS 6502, 1988 WL 32094

District Court, M.D. Florida | Filed: Apr 6, 1988 | Docket: 66653331

Published

damage to business reputation under Fla.Stat.Ann. § 495.151. He seeks a permanent injunction against defendant’s

Tami Travel, Inc. v. Aventura Country Club

497 So. 2d 919, 1986 Fla. App. LEXIS 10547

District Court of Appeal of Florida | Filed: Nov 12, 1986 | Docket: 64623053

Published

1985); Mercer v. Raine, 443 So.2d 944 (Fla.1983); § 495.151, Fla. Stat. (1983).

La Terraza De Marti, Inc. v. Key West Fragrance & Cosmetic Factory, Inc.

617 F. Supp. 544, 1985 U.S. Dist. LEXIS 16495

District Court, S.D. Florida | Filed: Aug 26, 1985 | Docket: 843503

Published

on Fla.Stat. § 495.141, rather than Fla.Stat. § 495.151, the Plaintiff shall submit a Motion to Correct

IC Industries v. IC Industries

595 F. Supp. 340, 1983 U.S. Dist. LEXIS 10417

District Court, M.D. Florida | Filed: Dec 27, 1983 | Docket: 66163837

Published

to injunctive relief under the provisions of § 495.151, Fla.Stat.1983. See Safeway Stores Inc. v. Safeway

Wometco Enterprises, Inc. v. Buggy Bus, Inc.

296 So. 2d 606, 1974 Fla. App. LEXIS 7020

District Court of Appeal of Florida | Filed: Jun 18, 1974 | Docket: 64539801

Published

violation of its trade name and trademark under § 495.151 Fla.Stat., F.S.A., and by soliciting business

District Red Cross Shoe Stores, Inc. v. Shoe Villa, Inc.

273 So. 2d 424

District Court of Appeal of Florida | Filed: Feb 26, 1973 | Docket: 64530527

Published

Fla.App.1972, 264 So.2d 35; Florida Statutes § 495.151, F.S.A. REED, C. J., and CROSS and MAGER, JJ.