Oklahoma Statutes

Okla. Stat. tit. 15, § 598.7 (2026)

Meeting competitor's prices

✓ current as of July 2026

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Any retailer or wholesaler may advertise, offer to sell, or sell merchandise at a price made in good faith to meet the price of a competitor who is selling the same article or products of comparable quality at cost to such wholesaler or retailer. The price of merchandise advertised, offered for sale or sold under the exemptions specified in Section 598.6 of this title, shall not be

considered the price of a competitor and shall not be used as a basis for establishing prices below cost, nor shall the price established at a bankrupt sale be considered the price of a competitor within the purview of the first sentence of this section. Added by Laws 1949, p. 106, § 7, emerg. eff. May 18, 1949. Amended by Laws 2013, c. 331, § 7, eff. Nov. 1, 2013.

Notes of Decisions

Cited in 2 cases, 1985–2004 · leading case: Star Fuel Marts, LLC v. Sam's East, Inc., 362 F.3d 639 (10th Cir. 2004).

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Star Fuel Marts, LLC v. Sam's East, Inc., 362 F.3d 639 (10th Cir. 2004). “1985); see also Okla. Stat. tit. 15, § 598.7 (allowing below cost sales only to meet competitors’ sales at or above cost); Safeway Stores v.”

Glenn Smith Oil Co. v. Sheets, 704 P.2d 474 (Okla. 1985). “The only rebuttal evidence offered by Appellant was that he sold gasoline during the gas-war below cost to meet the illegal below-cost prices of competitors. While the Act provides that a sale may be made below cost if made in good faith to meet the price of a competitor selling…”

Annotations are extracted automatically from the opinions in the Syfert caselaw corpus and ranked by authority, recency, and treatment. Dots show Syfertize treatment of the citing case itself.