Packer Corp. v. Utah, 285 U.S. 105 (1932). · Go Syfert
Packer Corp. v. Utah, 285 U.S. 105 (1932). Cases Citing This Book View Copy Cite
389 citation events (47 in the last 25 years) across 53 distinct courts.
Strongest positive: Mayor & City Cncl. Of Balt. V. B.P. P.L.C. (md, 2026-03-24)
Treatment trajectory · 1933 → 2026 · click a year to view as-of
1933 1979 2026
Top citers, strongest first. 38 distinct citers. How cited ↗
examined Cited as authority (verbatim quote) Mayor & City Cncl. Of Balt. V. B.P. P.L.C. (3×) also: Cited "see", Cited "see, e.g."
Md. · 2026 · signal: see · quote attribution · 1 verbatim quote · confidence high
whatever may be the limitations upon the power of the state to regulate solicitation and advertisement incident to an exclusively interstate business, the commerce clause interposes no barrier to its effective control of advertising essentially local.
examined Cited as authority (verbatim quote) Tim Randolph Daniels v. Executive Director of the Florida Fish and Wildlife Conservation Commision (2×) also: Cited as authority (quoted)
11th Cir. · 2025 · signal: see · quote attribution · 2 verbatim quotes · confidence high
it is a reasonable ground of classification that the state has power to legislate with respect to persons in certain situations and not with respect to those in a different one.
examined Cited as authority (quoted) In re Santa Fe Natural Tobacco Co. Mktg. & Sales Practices & Prods. Liab. Litig. (3×)
D.N.M. · 2017 · signal: see · quote attribution · 3 verbatim quotes · confidence high
the state may, under the police power, regulate the business of selling tobacco products and the advertising connected therewith.
examined Cited as authority (quoted) United States v. Watson (3×)
E.D. Pa. · 1993 · signal: see · quote attribution · 3 verbatim quotes · confidence high
it is a reasonable ground of classification that the state has power to legislate with respect to persons in certain situations and not with respect to those in a different one
examined Cited as authority (rule) City of Austin v. Reagan National Advertising of Austin, LLC (3×) also: Cited "see"
SCOTUS · 2022 · confidence medium
Packer Corp. v. Utah, 285 U. S. 105, 107, 110 .
cited Cited as authority (rule) Clear Channel Outdoor v. Dept. of Finance
Md. · 2021 · confidence medium
Packer Corp. v. Utah, 285 U.S. 105, 110 (1932).
discussed Cited as authority (rule) Lorillard Tobacco Co. v. Reilly (2×)
SCOTUS · 2001 · confidence medium
Because "federal law is said to bar state action in [a] fiel[d] of traditional state regulation," namely, advertising, see Packer Corp. v. Utah, 285 U. S. 105, 108 (1932), we "wor[k] on the assumption that *542 the historic police powers of the States [a]re not to be superseded by the Federal Act unless that [is] the clear and manifest purpose of Congress." California Div. of Labor Standards Enforcement v. Dillingham Constr., N. A., Inc., 519 U. S. 316, 325 (1997) (internal quotation marks omitted).
discussed Cited as authority (rule) Anheuser-Busch, Inc. v. Mayor of Baltimore City (2×)
D. Maryland · 1994 · confidence medium
The radio can be turned off, but not so the billboard____ Id. at 110 , 52 S.Ct. at 274-75 (internal quotations omitted).
discussed Cited as authority (rule) City & County of San Francisco v. Eller Outdoor Advertising
Cal. Ct. App. · 1987 · confidence medium
Virginia Consumer Council (1976) 425 U.S. 748, 770-773 [ 48 L.Ed.2d 346, 363-365 , 96 S.Ct. 1817 ].) However, it is by now equally well recognized that outdoor signs, because of their intrusive nature, may properly be subjected to governmental regulation to promote aesthetics and traffic safety. ( Metromedia, supra, 453 U.S. at pp. 502, 508-509 [ 69 L.Ed.2d at p. 811 ]; Vincent, supra, 466 U.S. at pp. 806-807 [80 L.Ed.2d at pp. 787-788].) As the United States Supreme Court has observed: “ ‘The radio can be turned off, but not so the billboard *657 or street car placard.’ ” (Lehman v. C…
discussed Cited as authority (rule) Newman Signs, Inc. v. Hjelle
N.D. · 1978 · confidence medium
This intrusive characteristic of outdoor advertising signs was emphasized by Justice Brandeis in Packer Corporation v. Utah, 285 U.S. 105, 110 , 52 S.Ct. 273, 275 , 76 L.Ed. 643, 647 (1932): “The radio can be turned off, but not so the billboard or street car placard.” See also General Outdoor Advertising Co. v. Department of Public Works, 289 Mass. 149 , 193 N.E. 799 (1935); Erznoznik v. City of Jacksonville, 422 U.S. 205 , 95 S.Ct. 2268 , 45 L.Ed.2d 125 (1975); Bigelow v. Virginia, supra; Lehman v. City of Shaker Heights, supra; and John Donnelly & Sons, Inc. v. Outdoor Advertising Bd., …
discussed Cited as authority (rule) John Donnelly & Sons, Inc. v. Outdoor Advertising Board
Mass. · 1975 · confidence medium
In Lehman , Mr. Justice Blackmun reaffirmed the view, first expressed in Packer Corp. v. Utah, 285 U.S. 105, 110 (1932), that “viewers of billboards and streetcar signs [have] no choice or volition’ to observe such advertising and [have] the message ‘thrust upon them by all the arts and devices that skill can produce. . . .
examined Cited as authority (rule) Bigelow v. Virginia (4×) also: Cited "see, e.g."
SCOTUS · 1975 · confidence medium
Lehman v. City of Shaker Heights, supra; Packer Corp. v. Utah, 285 U. S. 105, 110 (1932).
discussed Cited as authority (rule) Lehman v. City of Shaker Heights (2×)
SCOTUS · 1974 · confidence medium
In Packer Corp. v. Utah, 285 U. S. 105, 110 (1932), Mr. Justice Brandéis, in speaking for a unanimous Court, recognized that “there is a difference which justifies the classification between display advertising and that in periodicals or newspapers.” In Packer the Court upheld a Utah statute that made it a misdemeanor to advertise cigarettes on “ ‘any bill board, street car sign, street car, placard/ ” but exempted dealers' signs on their places of business and cigarette advertising “ ‘in any newspaper, magazine, or periodical.' ” Id., at 107 .
discussed Cited as authority (rule) Handlery v. Franchise Tax Board
Cal. Ct. App. · 1972 · confidence medium
If the classification has some ‘reasonable basis,’ it does not offend the Constitution simply because the classification ‘is not made with mathematical nicety or because in practice it results in some inequality.’ Lindsley v. Natural Carbonic Gas Co., 220 U.S. 61 , 78 ... . ‘The problems of government are practical ones and may justify, if they do not require, rough accommodations—illogical, it may be, and unscientific.’ Metropolis Theatre Co. v. City of Chicago, 228 U.S. 61 , 69-70 .... ‘A statutory discrimination will not be set aside if any state of facts reasonably may be c…
discussed Cited as authority (rule) Central Credit Union of Maryland v. Comptroller of Treasury
Md. · 1966 · confidence medium
As Mr. Justice Brandeis observed in Packer Corp v. Utah, 285 U. S. 105, 109 (1932) : “Action by a State taken to observe one prohibition of the Constitution does not entail the violation of another.” Judgment affirmed; costs to be paid by appellant.
cited Cited as authority (rule) San Francisco Shopping News Co. v. City of South San Francisco
9th Cir. · 1934 · confidence medium
In Packer Corporation v. Utah, 285 U. S. 105, 110, 111 , 52 S. Ct. 273, 275 , 76 L.
examined Cited "see" United States v. Adams (3×)
1st Cir. · 2004 · signal: see · confidence high
See Packer Corp. v. Utah, 285 U.S. 105, 110 , 52 S.Ct. 273 , 76 L.Ed. 643 (1932) (Brandeis, J.); Dunagin v. City of Oxford, 718 F.2d 738, 753 (5th Cir.1983).
examined Cited "see" United States v. Robinson (3×)
E.D. Mich. · 2003 · signal: see · confidence high
See Packer Corp. v. State of Utah, 285 U.S. 105, 110 , 52 S.Ct. 273 , 76 L.Ed. 643 (1932) (Brandeis, J.) (“It is a reasonable ground of classification that the State has power to legislate with respect to persons in certain situations *821 and not with respect to those in a different one.”). 64 Fed.Appx. at 827 , 2003 WL 21105366 at *4.
examined Cited "see" United States v. Manuel (3×)
2d Cir. · 2003 · signal: see · confidence high
See Packer Corp. v. State of Utah, 285 U.S. 105, 110 , 52 S.Ct. 273 , 76 L.Ed. 643 (1932) (Brandeis, J.) (“It is a reasonable ground of classification that the State has power to legislate with respect to persons in certain situations and not with respect to those in a different one”).
examined Cited "see" Skysign International, Inc. v. City and County of Honolulu Does 1-100 (3×)
9th Cir. · 2002 · signal: see · confidence high
See Lorillard Tobacco Co. v. Reilly, 533 U.S. 525 , 121 S.Ct. 2404, 2414-15 , 150 L.Ed.2d 532 *1116 (2001) (citing Cal. Div. of Labor Standards Enforcement v. Dillingham Constr., N.A., Inc., 519 U.S. 316, 325 , 117 S.Ct. 832 , 136 L.Ed.2d 791 (1997), and Packer Corp. v. Utah, 285 U.S. 105, 108 , 52 S.Ct. 273 , 76 L.Ed. 643 (1932)); accord, e.g., Nat’l Warranty Ins.
examined Cited "see" PEOPLE FOR ETHICAL TREATMENT OF ANIMAL v. Giuliani (3×)
S.D.N.Y. · 2000 · signal: see · confidence high
See Packer Corp. v. Utah, 285 U.S. 105 , 52 S.Ct. 273 , 76 L.Ed. 643 (1932).
examined Cited "see" People for the Ethical Treatment of Animals v. Giuliani (3×)
S.D.N.Y. · 2000 · signal: see · confidence high
See Packer Corp. v. Utah, 285 U.S. 105 , 52 S.Ct. 273 , 76 L.Ed. 643 (1932).
cited Cited "see" Lindsey v. Tacoma-Pierce County Health Department
9th Cir. · 1999 · signal: see · confidence high
See Packer, 285 U.S. at 109-12 .
discussed Cited "see" Lindsey v. Tacoma-Pierce County Health Department (2×)
9th Cir. · 1999 · signal: see · confidence high
See Packer, 285 U.S. at 109-12 , 52 S.Ct. 273 .
discussed Cited "see" The Greater New York Metropolitan Food Council, Inc. v. Rudolph W. Giuliani
2d Cir. · 1999 · signal: see · confidence high
See Packer Corp. v. Utah, 285 U.S. 105, 111 (1932) (upholding a Utah statute banning outdoor advertisements of cigarettes and describing it as a "wholly intrastate" prohibition); see also Federation of Advertising, 189 F.3d 639 (citing cases).
examined Cited "see" Greater New York Metropolitan Food Council, Inc. v. Giuliani (3×)
2d Cir. · 1999 · signal: see · confidence high
See Packer Corp. v. Utah, 285 U.S. 105, 111 , 52 S.Ct. 273 , 76 L.Ed. 643 (1932) (upholding a Utah statute banning outdoor advertisements of cigarettes and describing it as a “wholly intrastate” prohibition); see also Federation of Advertising, 189 F.3d at 639 (citing cases).
cited Cited "see" Federation Of Advertising Industry Representatives, Inc. v. City Of Chicago
7th Cir. · 1999 · signal: see · confidence high
See Packer Corp. v. Utah, 285 U.S. 105, 108-10 (1932).
examined Cited "see" Federation of Advertising Industry Representatives, Inc. v. City of Chicago (3×)
7th Cir. · 1999 · signal: see · confidence high
See Packer Corp. v. Utah, 285 U.S. 105, 108-10 , 52 S.Ct. 273 , 76 L.Ed. 643 (1932).
examined Cited "see" Anheuser-Busch, Inc. v. Schmoke (3×)
4th Cir. · 1995 · signal: see · confidence high
See Packer Corp. v. Utah, 285 U.S. 105, 110 , 52 S.Ct. 273, 274 , 76 L.Ed. 643 (1932) (billboards are “seen without the exercise of choice or volition,” and viewers have the message “thrust upon them by all the arts and devices that skill can produce”).
examined Cited "see" Anheuser-Busch, Incorporated v. Kurt L. Schmoke, in His Official Capacity as Mayor of Baltimore City Mayor and City Council of Baltimore City City Council of Baltimore City David Tanner, in His Official Capacity as the General Superintendent of Zoning Administration and Enforcement, and John Joseph Curran, Attorney General of the State of Maryland, in His Official Capacity, the Association of National Advertisers, Incorporated the American Association of Advertising Agencies the Media Institute National Association of Broadcasters the Thomas Jefferson Center for the Protection of Free Expression Washington Legal Foundation Center for Science in the Public Interest Coalition for Beautiful Neighborhoods Baltimore City Wide Liquor Coalition for Better Laws and Regulations, Amici Curiae. Penn Advertising of Baltimore, Incorporated v. John Joseph Curran, Attorney General of the State of Maryland, in His Official Capacity, the Association of National Advertisers, Incorporated the American Association of Advertising Agencies the Media Institute National Association of Broadcasters the Thomas Jefferson Center for the Protection of Free Expression Washington Legal Foundation Center for Science in the Public Interest Coalition for Beautiful Neighborhoods Baltimore City Wide Liquor Coalition for Better Laws and Regulations, Amici Curiae (3×)
4th Cir. · 1995 · signal: see · confidence high
See Packer Corp. v. Utah, 285 U.S. 105, 110 , 52 S.Ct. 273, 274 , 76 L.Ed. 643 (1932) (billboards are "seen without the exercise of choice or volition," and viewers have the message "thrust upon them by all the arts and devices that skill can produce").
examined Cited "see" Rappa v. New Castle County (3×)
3rd Cir. · 1994 · signal: see · confidence high
See Packer Corp. v. Utah, 285 U.S. 105, 107 , 52 S.Ct. 273, 273 , 76 L.Ed. 643 (1932) (rejecting Equal Protection challenge to ban on cigarette billboards, excepting, inter alia, the premises of any dealer in such products); Railway Express Agency, Inc. v. New York, 336 U.S. 106, 109-10 , 69 S.Ct. 463, 465 , 93 L.Ed. 533 (1949) (upholding ordinance banning advertisements on vehicles, except for those relating to a business in which the vehicle is engaged). .
examined Cited "see" Daniel D. Rappa, Sr. v. New Castle County Dennis E. Greenhouse Robert W. O'Brien John C. Carney, Jr. Mark A. Kleinschmidt William S. McIntyre Daniel D. Rappa, Sr. v. State of Delaware Department of Transportation of the State of Delaware Kermit H. Justice, Ann Canby, Secretary, in Her Official Capacity, and Kermit H. Justice, in His Individual Capacity (3×)
3rd Cir. · 1994 · signal: see · confidence high
See Packer Corp. v. Utah, 285 U.S. 105, 107 , 52 S.Ct. 273, 273 , 76 L.Ed. 643 (1932) (rejecting Equal Protection challenge to ban on cigarette billboards, excepting, inter alia, the premises of any dealer in such products); Railway Express Agency, Inc. v. New York, 336 U.S. 106, 109-10 , 69 S.Ct. 463, 465 , 93 L.Ed. 533 (1949) (upholding ordinance banning advertisements on vehicles, except for those relating to a business in which the vehicle is engaged) 33 Whether alternative means of communication actually exist for signs such as "Rappa for Congress" is a question that must be assessed in a…
discussed Cited "see" Metromedia, Inc. v. City of San Diego (2×)
SCOTUS · 1981 · signal: see · confidence high
See Packer Corp. v. Utah, 285 U. S. 105 (1932); St.
discussed Cited "see" Head v. New Mexico Board of Examiners in Optometry (2×)
SCOTUS · 1963 · signal: see · confidence high
See Packer Corp. v. Utah, 285 U. S. 105, 108-110 .
examined Cited "see" In Re Porterfield (5×)
Cal. · 1946 · signal: see · confidence high
(Valentine v. Chrestensen (1942), 316 U.S. 52, 54-55 [ 62 S.Ct. 920 , 86 L.Ed. 1262 ] ; see Packer Corp. v. Utah (1932), 285 U.S. 105 [ 52 S.Ct. 273 , 76 L.Ed 643]; Fifth Avenue Coach Co. v. New York City (1911), 211 U.S. 467 [ 31 S.Ct. 709 , 55 L.Ed. 815 ]; San Francisco Shopping News Co. v. City of South San Francisco (1934, 9 Cir.), 69 F.2d 879 ; Sieroty v. City of Huntington Park (1931), 111 Cal.App. 377 [ 295 P. 564 ]; Pittsford v. City of Los Angeles (1942), 50 Cal.App.2d 25, 31-33 [ 122 P.2d 535 ]; People v. St.
cited Cited "see, e.g." R. A. v. v. City of St. Paul
SCOTUS · 1992 · signal: see also · confidence low
See also Packer Corp. v. Utah, 285 U. S. 105 (1932) (Brandéis, J.) (upholding a statute that prohibited the advertisement of cigarettes on billboards and streetcar placards).
examined Cited "see, e.g." State v. Packard (6×)
Utah · 1952 · signal: see also · confidence low
R. 1318; State v. Packer Corp., 77 Utah 500 , 297 P. 1013 ; see also State v. Packer Corp., 78 Utah 177 , 2 P. 2d 114 , Packer Corp. v. State, 285 U. S. 105 , 52 S. Ct. 273 , 76 L.
cited Cited "see, e.g." Pacific States Box & Basket Co. v. White
SCOTUS · 1935 · signal: compare · confidence low
Compare Packer Corporation v. Utah, 285 U. S. 105, 111-112 .
Packer Corporation
v.
Utah
357.
Supreme Court of the United States.
Feb 23, 1932.
285 U.S. 105
1932 U.S. LEXIS 425
Messrs. Gardner Abbott and William H. Reeder, Jr., with whom Messrs. Dan B. Shields and W. T. Kinder were on the brief, for appellant., Messrs. George P. Parker, Attorney General of Utah, and Byron D. Anderson, Assistant Attorney General, for appellee.
Brandeis.
Cited by 144 opinions  |  Published
3 passages pin-cited by 3 cases
Pinpoint authority: bottom 88%
Citer courts: D. New Mexico (3) · E.D. Pennsylvania (3) · Eleventh Circuit (1)
Mr. Justice Brandéis

delivered the opinion of the Court.

Section 2, of c. 145, Laws of Utah, 1921, as^amended by c. 52, § 2, Laws of 1923, and c. 92, Laws of 1929,' provides:

“ It shall be a misdemeanor for any person, company, or corporation, to display on any bill board, street car sign, street car, placard, or on any other object or place of display, any advertisement of cigarettes, cigarette papers, cigars, chewing tobacco, or smoking tobacco, or any disguise or substitute of either, except that a dealer in cigarettes, cigarette papers, tobacco or cigars or their substitutes, may have a sign on the front of his place of business stating that he is a dealer in such articles, provided that nothing herein shall be construed to prohibit the advertising of cigarettes, cigarette papers, chewing tobacco, smoking tobacco, or any disguise or substitute of either in any newspaper, magazine, or. periodical printed or circulating in the State of Utah.”

The Packer Corporation, a Delaware corporation engaged in billboard advertising and authorized to do business in Utah, was prosecuted under this statute for displaying a large poster advertising Chesterfield cigarettes on a billboard owned by it and located in Salt Lake City. The poster was displayed pursuant to a general contract for advertising Chesterfield cigarettes, made by the defendant with an advertising agency in the State of Ohio. Both the poster and the cigarettes advertised were manufactured without the State of Utah and were shipped into[*108] it by Liggett & Myers Tobacco Company, a foreign corporation. The defendant claimed that the statute violates several provisions of the Federal Constitution; the objections were overruled; and the defendant was convicted and sentenced. On the authority of its recent decision in State v. Packer Corp., 297 Pac. 1013, the highest court of the State affirmed the judgment of the trial court. 2 P. (2d) 114. The case is here on appeal under § 237 (a) of the Judicial Code, as amended by the Act of February 13, 1925, c. 229, 43 Stat. 937.

It is not denied that the State may, under the police power, regulate the business of selling tobacco products, compare Gundling v. Chicago, 177 U. S. 183, 188; Austin v. Tennessee, 179 U. S. 343, 348; and the advertising connected therewith, compare Rast v. Van Deman & Lewis Co., 240 U. S. 342, 364, 365; Tanner v. Little, 240 U. S. 369, 384, 385. The claim is that because of its peculiar provisions the statute violates the Federal Constitution.

First. The contention mainly urged is that the statute violates the equal protection clause of the Fourteenth Amendment; that in discriminating between the display by appellant of tobacco advertisements upon billboards and the display by others of such advertisements in newspapers, magazines or periodicals, it makes an arbitrary classification. The history of the legislation shows that the charge is unfounded. In Utah no one may sell cigarettes or cigarette papers without a license. [1] Since 1890, it has been the persistent policy, first of the Territory and then of the State, to prevent the use of tobacco by minors, and to discourage its use by adults. Giving tobacco to a minor, as well as selling it, is a misdemeanor. [2][*109] So is permitting a minor to frequent any place of business while in the act of using tobacco in any form. [3] Mere possession of tobacco by the minor is made a crime. [4] And smoking by anyone in any enclosed public place (except a public smoking room designated as such by a conspicuous sign at or near the entrance) is a misdemeanor. [5] In 1921, the .legislature enacted a general prohibition of the sale or giving away of cigarettes or cigarette papers to any person, and of their advertisement in any form. Laws of Utah, 1921, c. 145, §§ 1, 2. After two years, however, the plan of absolute prohibition of sale was abandoned in favor of a license system. Laws of Utah, 1923, c. 52, § 1. But the provision against advertisements was retained, broadened to include tobacco in most other forms. In 1926, this statute was held void under the commerce clause, as applied to an advertisement of cigarettes manufactured in another State, inserted in a Utah newspaper which circulated in other States. State v. Salt Lake Tribune Publishing Co., 68 Utah 187; 249 Pac. 474. Thereupon the legislature, unwilling to abandon altogether its declared policy, amended the law by striking out the provision which prohibited advertising in newspapers and periodicals. The classification alleged to be arbitrary was made in order to comply with the requirement of the Federal Constitution as interpreted and applied by the highest court of the State. Action by a State taken to observe one prohibition of the Constitution does not entail the violation of another. J. E. Raley & Bros. v. Richardson, 264 U. S. 157, 160; Des Moines Nat. Bank v. Fairweather, 263 U. S. 103, 116, 117. Compare Dolley [*110] v. Abilene Nat. Bank, 179 Fed. 461, 463, 464. It is a reasonable ground of classification that the State has power to legislate with respect to persons in certain situations and not with respect to those in a different one. [6] Compare Williams v. Walsh, 222 U. S. 415, 420.

Moreover, as the state court has shown, there is a difference which justifies the classification between display /advertising and that in periodicals or newspapers: “ Billboards, street car signs, and placards and such are in a class by themselves. They are wholly intrastate, and the restrictions apply without discrimination to all in the same class. Advertisements of this sort are constantly before the eyes of observers on the streets and in street cars to be seen without the exercise of choice or volition on their part. Other forms of advertising are ordinarily seen as a matter of choice on the part of the observer. The young people as well as the adults have the message of the billboard thrust upon them by all the arts and devices that skill can produce. In the case of newspapers and magazines, there must be ■•some seeking by the one who is to see and read the advertisement. The radio can be turned off, but not so the billboard or street car placard. These distinctions clearly place this kind of advertisement in a position to be classified so that regulations or prohibitions may be imposed upon all within the class. This is impossible with respect to newspapers and magazines.” 297 Pac. 1013, 1019. The legislature may recognize degrees of evil ,and adapt its legislation accordingly.[*111] Miller v. Wilson, 236 U. S. 373, 384; Truax v. Raich, 239 U.S. 33, 43.

Second. The defendant contends that to make it illegal to cárry out the contract under which the advertisement was .displayed takes its property without due process of law because it arbitrarily curtails liberty of contract. The contention is without merit. The law deals confessedly with a subject within the scope of the police power. No' facts are brought to our attention which establish either that the evil aimed at does not exist or that the statutory remedy is inappropriate. O’Gorman & Young v. Hartford Fire Insurance Co., 282 U. S. 251, 257; Hardware Dealers Mutual Fire Insurance Co. v. Glidden Co., 284 U. S. 151.

Third. The defendant contends also that the statute imposes an unreasonable restraint upon interstate commerce because it prevents the display on billboards of posters shipped from another State. It does not appear from the record that the defendant is the owner of the posters. Its interest is merely in its billboards located in the State, upon which it displays advertisements for which it is paid. So far as the posters are concerned, assuming them to be articles of commerce, compare Charles A. Ramsay Co. v. Associated Bill Posters, 260 U. S. 501, 511, the statute is aimed, not at their importation, but at their use when affixed to billboards permanently located in the State. Compare Browning v. Waycross, 233 U. S. 16, 22, 23; General Railway Signal Co. v. Virginia, 246 U. S. 500, 510. The prohibition is non-discriminatory, applying regardless of the origin of the poster. Its operation is wholly intrastate, beginning after the interstate movement of the poster has ceased. Compare Hygrade Provision Co. v. Sherman, 266 U. S. 497, 503; Hebe Co. v. Shaw, 248 U. S. 297, 304. See also Corn Products Refining Co. v. Eddy, 249 U, S. 427, 433, To sustain the[*112] defendant’s contention would be to hold that the posters, because of their, origin, were entitled to permanent immunity from the exercise of state regulatory power. The Federal Constitution does not so require. Compare Mutual Film Corp. v. Industrial Commission, 236 U. S. 230, 240, 241. So far as the articles advertised are concerned, the solicitation of the advertisements, it may be assumed, is directed toward intrastate sales. Compare Di Santo v. Pennsylvania, 273 U. S. 34. Whatever may be the limitations upon the power of the State to regulate solicitation and advertisement, incident to an exclusively interstate business, the commerce clause interposes no barrier to its effective control of advertising essentially local. Compare Jell-O Co. v. Landes, 20 F. (2d) 120, 121; International Text-Book Co. v. District of Columbia, 35 App. D. C. 307, 311, 312.

Affirmed.

1

Laws of Utah, 1921, c. 145, § 1, as amended, Laws of 1923; c. 52, § 1; Laws of 1925, c. 68; Laws of 1930, c. 5, § 1.

2

Laws of Utah, 1890, c. 65, § 1, as amended, Laws of 1911, c. 51; Laws of 1930, c. 5, § 1 (k).

3

Laws of Utah, 1921, c. 145, § 3. See Laws of 1923, c. 52, § 1.

4

Laws of Utah, 1903, c. 135, as amended, Laws of 1911, c. 51; Laws of 1913, c. 59.

5

Laws of Utah, 1921, c. 145, § 4, as amended, Laws of 1923, e. 52, § 4.

6

A contention was made in argument that the State had not in fact acted upon this basis of classification since the statute makes no distinction as to newspapers and magazines circulating solely in intrastate commerce. But the record does not indicate the existence of any such publications. Moreover, the administrative difficulties of any effort to make the applicability of the statute depend upon the character of the circulation of a particular newspaper or magazine" would be such as to justify the exclusion of the entire class.